Privacy policy Public offer

What is B2C and B2B

бизнес для бизнесаCarefully developed business model is the key to successful business product sales. The business model should describe a clear algorithm of actions to implement the most important goals of the company - to maximize profits. If you think out the process of production or purchasing of the finished products up to customers delivery, your business is doomed to success.

While developing a business model it is necessary to describe the main aspects of the case, such as the purpose, product assortment, development strategy, infrastructure, sales techniques. Types of business models:

  • Franchising;
  • Direct sales;
  • B2B, B2C, B2G, G2B.

More information about B2B, B2C, B2G, G2B

B2B or Business to business - form of cooperation, which provides to work with the same company, or other business. Recently, B2B is equal to the e-commerce system. It’s a convenient tool of trade and on the Internet, which represents a hardware and software system.


B2C – is original form of e-commerce and kind of direct sales, which focused on the end consumer. This model helps to make goods or services more accessible to consumers of the most remote areas. While working without intermediaries it is possible to establish a competitive price, which is directly proportional effect on profit growth.

Internet technologies allow to realize this concept, improve the transparency of the company and the level of interaction with customers. The most popular example of such a business model is the online store.

B2G or Business to Government - cooperation between business and government, for example, e-procurement system.

G2B or Government to Business - is software and hardware means that used for online interaction between the government and private businesses for their support and development (the official website of the authorities).

Let us remind that is an international commodity and transport portal that combines B2B and B2C business models.